Gen X or Baby Boomers America’s Great Consumer: Infographic

Previously I reposted the Generation Y infographic. This time is an infographic referring to our Baby Boomers Generation and most of us today if we’re not one of them, the Baby Boomers could be our parents or grandparents at least, though the infographic below was narrowed down to the Americans, it could still be applicable to the first world consumers or the western way of living among the Baby Boomers alike. Tell us, does your baby boomer shop a lot according to the infographic? What do they shop often?

How are Baby Boomers or Generation X defined by

“It’s pronounced as {jenn-X} a.k.a. gen x -or- GenX. The generation of Americans born to the baby boomers, this includes people born between 1963 and 1979. It’s a popular marketing notion to segment an audience into a particular demographic, and “GenXers” are known for making the transition between the old way of doing things and the new way. With a focus on a better balance between work and personal life, GenX demands in the workplace have resulted in more part-time jobs, telecommuting, self-employment, flex time, significant-other insurance coverage, and a variety of alternative work arrangements.”

Baby Boomers: America's Great Consumer Generation [INFOGRAPHIC]

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2 Responses to “Gen X or Baby Boomers America’s Great Consumer: Infographic”

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