By: Steve Norris

If you are in outside sales in what is known as a hunter position, you are either a water bucket carrying salesperson, or you are a pipeline building salesperson. Find out why you need to identify which one you are, and which one you want to be!

Robert Kyosaki tells a great story about a village that had a serious water issue. They did not receive enough rainfall to provide water for the villages daily needs, and the river was a couple of miles away and highly inconvenient for the village people to go to every day. The mayor decided once and for all to put an end to the problem. He would put the job of bringing water from the river to the village up for bid, and they would outsource the project to the winning bidder.

Well, as luck would have it, two men put in their bid, and they were both awarded the project. The mayor figured a little competition never hurt anyone, and they would also always be sure that they would have enough water. Immediately, man number one went out, bought two water buckets, and started carrying buckets of fresh water early in the morning back and forth from the river to the village 6 days a week. He took Sundays off, so on that day the village did not have water.

Man number two did not buy buckets or start carrying water at all. In fact, no one was sure what he was up to. This made man number one quite happy, as he was earning all of the money as the sole source of water for the village. It was terrific! Man number one continued to carry buckets day after day, all day long under the hot summer sun, and he made a darn decent living doing so.

Meanwhile, man number two had gone to work gathering investors, developing a business plan, and received permits to build a stainless steel pipeline from the river to the village. Once complete, he was able to offer an endless supply of water to the village 7 days a week that was cleaner than what man number one was able to provide for 10% of man number ones price! Competition had arrived with a fury!

The example was told to Kyosaki by his rich dad to illustrate a point on work and investing, but doesn’t it also apply to you in the world of competitive sales? In the past 10 years, anyone in sales can tell you the games rules have changed, and they have changed with a fury!

If you are mindlessly cold calling day after day, with no long range plan on how to put your prospecting on auto-pilot, how are you any different than the guy carrying two buckets back and forth every day from the river? How can you continue to compete with a stainless steel pipeline with your two buckets as you get older and your back starts to ache from the unending physical toil? As the odds of you succeeding against those with a long range plan become slimmer and slimmer, how do you get out of bucket carrying mode and make your own pipeline before it’s too late? How can you possibly avoid burnout? How will you continue to compete in the new digital age with ancient methods of water transfer?

You can’t. And, you won’t. If you do continue on the road of carrying buckets day after day, the inevitable end will be sales burnout, ending up broke, bitter, and completely confused as to what happened. Even as you work right now, some of your competition is in the process of building stainless steel pipelines of new clients. And some of those customers used to be yours. How do they do it? What are they doing? How did they know? But perhaps most importantly, how can you do it?

The answer to the last question is different for every field and every industry, but yet the answer is the same in concept. It’s the power of leverage. How does the pipeline carry more water than the individual? It is a structure that took a lot of time and effort to build, that works 24 hours a day even when you dont, required a vision for the future, and it fulfilled a need. You need to repeat that exact same process in order to create your own pipeline. If you are not in an industry where that is possible, you may consider finding one where it is. Carrying buckets long term will almost guarantee sales burnout.

When you take a look at your industry, there is already someone who is building a better mousetrap and is in process of building their own stainless steel pipeline for finding qualified customers. It is never too late to catch up. But do not be fooled, there is no shortcut in the process. There are hours of hard work involved, tremendous amounts of planning to fulfill a market need, and a long range view of where you want to be. When you decide to become a pipeline builder instead of a bucket carrier, your mind will explode with creative ways to make it so, but it will still require a ton of hard work to get there. The sooner you can identify where you are in the process, the sooner you can begin to work towards where you want to be. Eventually, you should be able to put your prospecting on auto-pilot. Best wishes in your pipeline building!

Article Source: http://www.articlesnatch.com

About the Author:
Steve Norris is a Texas based Energy Efficient Electrical Contractor and Telecommunications Broker for over 80 carriers nationwide. He specializes in hardware solution for multi-location business with advanced infrastructure needs. Over 90% of his clients are able to implement a new technology infrastructure with Dallas VOIP solutions without increasing their budget with TeleTAP.

it has been said many times that The Money
Is In The List…

… but how do you build that list?

Well, today we want to share our No. 1
Listbuilding Strategy with you… it’s
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The strategy that we’re talking about is very
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We’re talking about being a Contributor to
Giveaway Events!

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To put it bluntly, “Your time is running out.”

Glen Hopkins just told us that he could pull the free offer any day now.
In fact, the offer may have already been taken down.

If the offer has been taken down, please don’t email us asking
when it’s going to be available again. We honestly don’t know if
Glen’s course will EVER be offered again for free.

If you haven’t claimed all the free videos yet, you need to take
advantage of this special offer right away… before it’s too late!

Besides… IT COSTS YOU NOTHING!

To your success,

Brian & Jennifer Baulch

Go ahead and check it out right now:

When most online entrepreneurs are asked with these questions, they often brush it off. This is because most of them, who have not yet realized the right way to succeed in Internet Marketing, continue to believe that the mere fact that they have a website is already enough to succeed on the Internet.

The truth is, they all end up very upset because they fail to realize the secret behind the success in Internet Marketing.

Having a website is not a guarantee that your online business will succeed. How will you succeed if people will not realize that your business exist online? The key to Internet Marketing is to get your business noticed.

An effective way to do this is to build an opt-in list. In fact, most of the people who are already experts in Internet Marketing will tell you that building a highly targeted opt-in list is the most effective and important tool in Internet Marketing.

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There are many amazing courses on list building available for you to help you learn this extremely important aspect of your business.  As you know, your list will prove to be your most valuable asset.

What many of these courses fail to mention, is that there is another great source for building a list, and that is JV Giveaways.

We just came across a free course on how to use JV Giveaways to build yourself a massive and targeted list.

It’s called JV Giveaway Secrets by Jason Dinner & Mike Mazzella.

There is a great report along with 3 mind blowing audio recordings with some successful marketers who have profited wildly from this often ignored list building source.

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By Brian & Jennifer Baulch

Twitter is a micro-blogging platform and it’s a little different from any other online or social media tool. When people first begin using it, it can seem overwhelming and confusing. How can you really type anything of substance in 140 characters or less?

The first thing I usually advise is that you take some time getting familiar with how it all works. Put up a picture of yourself, find some others to follow, and “tweet” some updates. It may seem a little like you are talking to yourself to do this especially if you are not being followed by anyone else. But it helps to see activity when someone comes upon your page and is making a decision whether to follow you or not.

Once you have observed and participated a little, there are a few things you can do to help you build relationships. Why is that so important? It all goes back to establishing that know, like and trust factor. People like to do business with those they know, like and trust, right? Here are some of the ways to use Twitter to create rapport and get more visibility for your business:

1) Give value. Share links, offer advice and answer questions. I usually suggest a balance of 85% non-promotional tweets to 15% promotional tweets. When you are sharing interesting tidbits, they do not (and should not) be all about your services and offerings. On Twitter, people are looking to learn more about you the person, not just you the business owner. Of course, once they feel that they know you better, they are more willing to eventually buy from you!

2) Engage others. Ask questions, use the @ function to spark conversations and re-tweet others’ messages. This helps people get to know you, but it is also a chance for you to demonstrate your expertise. You don’t need to outright sell in order for others to see that you have something of value to offer them. Before you know it, others will be re-tweeting (sharing) your helpful information with others, leading to more visibility for you.

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Analyst Richard St. John categorized eight keys which will lead to success.  What do you think that leads to success? Richard shares his secrets formula that took seven years of research and five hundred interviews later, to bring together and share with you in only three minutes on video.

What really leads to a successful formula?

1. Passion: do it for love and the reward or money will come anyway.

2. Work: nothing comes easy just have fun with what you do.

3. Good:  put your noise down and get good at it; keep practicing there is no magic.

4. Focus:  focus yourself on one thing at a time.

5. Push:  push yourself mentally and physically; push shyness and self-doubt.

6. Serve: millionaires serve other something of value to others.

7. Ideas: there is no magic coming up with ideas and creativity, just do simple thing listen, observe, be curious, ask questions, solve problem and make connections with others.

8. Persist: persistence is the number one reason for our success, you get persistence through failure and CRAP which means Criticism, Rejection, Assholes and Pressure

How do you see this formula for success? Can or does this formula work?

Please watch, enjoy and we look forward to hear your comments and opinion on what leads to success in life.

By Brian and Jennifer Baulch