What will the future of the web look like? I believe it will empower everyone to become an entrepreneur, and finally unleash the power of the world’s creative minds.Join the discussion, and post your ideas of a more effective web! Check out http://www.sophotec.com for the hottest stuff on the web3.0. Johannes

Twitter is a micro-blogging platform and it’s a little different from any other online or social media tool. When people first begin using it, it can seem overwhelming and confusing. How can you really type anything of substance in 140 characters or less?

The first thing I usually advise is that you take some time getting familiar with how it all works. Put up a picture of yourself, find some others to follow, and “tweet” some updates. It may seem a little like you are talking to yourself to do this especially if you are not being followed by anyone else. But it helps to see activity when someone comes upon your page and is making a decision whether to follow you or not.

Once you have observed and participated a little, there are a few things you can do to help you build relationships. Why is that so important? It all goes back to establishing that know, like and trust factor. People like to do business with those they know, like and trust, right? Here are some of the ways to use Twitter to create rapport and get more visibility for your business:

1) Give value. Share links, offer advice and answer questions. I usually suggest a balance of 85% non-promotional tweets to 15% promotional tweets. When you are sharing interesting tidbits, they do not (and should not) be all about your services and offerings. On Twitter, people are looking to learn more about you the person, not just you the business owner. Of course, once they feel that they know you better, they are more willing to eventually buy from you!

2) Engage others. Ask questions, use the @ function to spark conversations and re-tweet others’ messages. This helps people get to know you, but it is also a chance for you to demonstrate your expertise. You don’t need to outright sell in order for others to see that you have something of value to offer them. Before you know it, others will be re-tweeting (sharing) your helpful information with others, leading to more visibility for you.

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Some might say recession is not good but others would say it’s a great opportunity! I agree that this is the right timing for us to recess our mind and find that opportunity we are passionate about….Great to know that we have even more opportunities on this generation than it was the last time of so-called recession or depression.

Investopedia Says: “Recession is a normal (albeit unpleasant) part of the business cycle. A recession generally lasts from six to 18 months.” Could they really predict the exact time and just wait there like most of us Aussies would say “it should be right mate?”  Isn’t it interesting that we are all given the choice to seek, find, and research where the opportunities lie behind this so-called recession we are today?

Home-based business opportunity is booming like it has never been before in our global economy. Kiyosaki & Trump’s book stated “If I had to do it all over again rather than build an old style of business a Referral Marketing Business.” In Australia alone, according to the Australian Bureau of Statistics (ABS) in 2003, as many as 67% of all 784,800 small businesses in Australia, were actually home based businesses. With an estimated 4% increase rate per year.

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